TikTok just reached 1 billion monthly active users
TikTok Joins Former Billion-User Club, With ByteDance-Owned Video Platform reporting on Monday that it now officially has so many active monthly users.
This figure in itself is, frankly, astonishing, especially since TikTok has only been around for three years. Instagram, by comparison, launched in 2010 and would also have around 1 billion monthly active users, while Facebook, which was launched in 2004, claims around 2.89 billion. TikTok, meanwhile, launched in 2018 as a reincarnation of Musical.ly, another short, music-focused video app that was acquired by Chinese multinational ByteDance in 2017. Although it never did. Amassed 40 million monthly active users, Musical .ly has had a critical impact on both the live video ecosystem and the cultural scene, changing the way teens interact with each other and giving an undeniable influence to the memorization of music.
After ByteDance converted Musical.ly’s user base to TikTok, that popularity continued to soar, in part due to a relentless global pandemic that has left everyone locked in their homes and hungry for more. the fast dopamine in which the platform specializes. In 2020, TikTok became the most downloaded app in the world, claiming 315 million downloads during the first quarter of the year only.
TikTok’s success is also particularly impressive given that at the same time it was taking off, the presidential administration of a certain Donald J. Trump was doing everything in its power to reduce it to dust. In August 2020, the former president threatened to ban the app over exaggerated fears about his ties to the Chinese government unless ByteDance overthrown majority control from TikTok to U.S. entities – an order that President Joe Biden later revoked.
In a video job Monday, TikTok COO Vanessa Pappas stated that “over a billion people from all over the world come to TikTok for fun, inspiration or experience something new, such as sports, music, arts and culture, fashion, crafts and Moreover”.
A thunderous applause for TikTok, the platform that gave birth to the sisters of Amelio, a musical comedy inspired by Ratatouille, and a bunch of fun new ways for teens to get punished. Hopefully the world is a little less of a trash fire at 2-bmillion monthly active users.